Slovenian commercial TV channel POP TV had begun the new format of reality shows in Slovenia. With spring 2010, first show of this reality show format has bean shown on channel. For two seasons Slovenija ima talent, has been shown. Now, after two successful seasons, and due to huge viewership, POP TV has aired a new version of singing competition reality show - called X Factor. Anyone who is at least 14 years old could join alone, or in a group.
The main reason for airing the show, is to find a new star for the Slovenian music scene. After two seasons of Slovenia`s Got Talent, only one candidate is really known to the larger Slovenian audience; 20 year old singer Maja Keuc, who is also called the "Slovenian Christina Aguilera", who was second in the first season of Slovenia ima Talent, is known from the two seasons of the show. She is also known for representing her country in the Eurovision Song Contest 2011, with the song "No one", and came 13th in the Final, after winning the National Selection for Eurovision Song Contest called EMA.