Jason likes a girl he meets on the beach named Holly, but she has a boyfriend. Murray gets a gig doing surf reports for a radio station, but accidentally gets promoted to ""The Dude of Love,"" who gives advice on romance. Holly thinks that the Dude has all the answers, and Jason sees this as a way to get her to break up with her boyfriend. He gets Samantha to call into the show pretending to be in the same situation as Holly. Murray is supposed to go along with Jason's plan and advise the caller to break up with her current boyfriend, but on air Murray advises her (Sam) to stick with her mate. Jason then concocts a plan to impersonate the Dude and advise Holly to break up with her boyfriend, and she does. But later Jason is confronted by Holly's angry ex.
Meanwhile, Traycee is looking to invest her first ""Baywatch"" paycheck. She gets conned into buying a 2 square-foot plot of the public beach. Stads, Scott and Peter help her reverse the sting on the con man.